Brand Strategist
5 Years Experience
Here Studio /// Los Angeles
We are a branding and design studio in Los Angeles, California.
We create online and offline visual communication and strategy.
We are passionate about the design of brands and physical spaces.
Brand Strategist / Copywriter ///
At HERE Studio the Brand Strategist is involved in various projects and collaborations both in-house and client facing.
Work is reviewed under the guidance of the Creative Directors.
Specific Job Requirements
Lead client Brand Discovery and Immersion sessions with the team
Research product/service categories to develop brand positioning and strategy.
Responsible for producing brand foundations and HERE’s Brand Discovery Analysis through the output of client immersion sessions.
Brand Foundations to include:
Mission/Vision/Values / Brand Positioning / Competitive Landscape
Core Communications / Taglines + Headlines and other findings
Experience with dissecting qualitative and quantitative data
Responsibilities
To ensure that the brand message, storytelling and tone are consistent across all online and offline channels.
Research current market trends and predict future trends that might affect product or service's success
Analyze market data, customer feedback and survey responses
Recognize a client’s ideal customer including their age, lifestyle, personality, goals, needs and challenges
Create brand stories that tell customers about a product or service and try to form an emotional connection with them
Ability to weave Brand Storytelling/ Copy and written content on all brand creative—advertisements, presentations, catalogs, sales sheets, social media campaigns, blogs, testimonials—to ensure they have a consistent tone and message
Qualifications
Excellent writing and communication skills
Attention to detail
Self-starter, with the ability to work within the team
This position reports to Creative Directors.
Agency experience